Wiki

Wiki.

An open glossary of product design, branding and marketing. 427 terms defined and connected to each other: browse the alphabetical index, filter by domain or search for what you need.

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3D WebProduct
360 VideoProduct

E

Easter EggProduct
Email MarketingMarketing
Empathy MapProduct
EngagementProduct
EuphonyBranding
Evocative NamingBranding
ExcelProduct
Extended RealityProduct
Extrinsic MotivationProduct
Eye TrackingProduct

F

FeatureProduct
FigmaProduct
Figma WeaveProduct
Figure-Ground LawProduct
First-Order BrandBranding
Fitts's LawProduct
Focus GroupProduct
Free SpiritProduct
FunnelProduct

G

GamificationProduct
GANsProduct
Generative AIProduct
GEOMarketing
GeocachingProduct
Gestalt PrinciplesProduct
Go-to-MarketProduct
Goal-Gradient EffectProduct
Google AdsMarketing
Google AnalyticsProduct
GovTechProduct
GroomingProduct
GuaranteeMarketing

H

Head HunterMarketing
Heatmaps and Session RecordingProduct
Hick's LawProduct
Hot-pathsMethod
House of BrandsBranding
Human Centered DesignProduct

I

Ideation TechniquesProduct
Identity BrandBranding
ImageryBranding
IMCMarketing
Immersive ContentProduct
ImpeccableMethod
Inbound MarketingMarketing
Indoor MappingProduct
Intellectual PropertyBranding
Interactive ContentProduct
Internet of ThingsProduct
InterviewProduct
Intrinsic MotivationProduct
Investment HistoryBranding
IPABranding
ISO 20671Branding
IterationProduct

J

Jakob's LawProduct
JiraProduct
Jobs To Be DoneProduct

K

Key VisualBranding
Knowledge GraphMethod

N

N8NMarketing
Name SheetBranding
NameCheckerBranding
NamingBranding
Naming Selection CriteriaBranding
Naming StrategiesBranding
NeologismBranding
Net Promoter ScoreProduct
Neural NetworksProduct
NICE Class 1 — Chemicals for industryBranding
Nice Class 2 — Paints, varnishes and colorantsBranding
Nice Class 3 — Cosmetics and cleaning productsBranding
Nice Class 4 — Oils, greases and fuelsBranding
Nice Class 5 — Pharmaceutical productsBranding
Nice Class 6 — Common metals and their productsBranding
Nice Class 7 — Machines and machine toolsBranding
Nice Class 8 — Hand toolsBranding
Nice Class 9 — Electronic apparatus and softwareBranding
NICE Class 10 — Medical apparatus and instrumentsBranding
NICE Class 11 — Lighting and climate-control apparatusBranding
NICE Class 12 — VehiclesBranding
NICE Class 13 — Firearms and pyrotechnicsBranding
NICE Class 14 — Jewelry and horologyBranding
NICE Class 15 — Musical instrumentsBranding
NICE Class 16 — Stationery and printed matterBranding
NICE Class 17 — Rubber, plastics, and insulating materialsBranding
Nice Class 18 — Leather and travel goodsBranding
Nice Class 19 — Non-metallic building materialsBranding
Nice Class 20 — Furniture and articles of wood/plasticBranding
Nice Class 21 — Kitchen and household utensilsBranding
Nice Class 22 — Ropes, nets and awningsBranding
Nice Class 23 — Yarns and threads for textile useBranding
Nice Class 24 — Fabrics and household linenBranding
Nice Class 25 — Clothing, footwear and headgearBranding
Nice Class 26 — Trimmings and ornamentsBranding
Nice Class 27 — Carpets and floor coveringsBranding
Nice Class 28 — Games, toys and sporting goodsBranding
Nice Class 29 — Meats, dairy and processed foodsBranding
Nice Class 30 — Coffee, bakery and plant-based foodsBranding
Nice Class 31 — Agricultural products and live animalsBranding
Nice Class 32 — Beers and non-alcoholic beveragesBranding
Nice Class 33 — Alcoholic beverages (except beers)Branding
Nice Class 34 — Tobacco and smokers' articlesBranding
Nice Class 35 — Advertising and business managementBranding
Nice Class 36 — Financial and insurance servicesBranding
Nice Class 37 — Construction and repairBranding
Nice Class 38 — TelecommunicationsBranding
Nice Class 39 — Transport, packaging and travelBranding
Nice Class 40 — Treatment of materialsBranding
Nice Class 41 — Education and entertainmentBranding
Nice Class 42 — Scientific and technological services (IT)Branding
Nice Class 43 — Food services and accommodationBranding
Nice Class 44 — Medical, beauty and agricultural servicesBranding
Nice Class 45 — Legal, security and personal servicesBranding
Nice ClassificationBranding
NLPProduct
No-CodeProduct
Nomad SculptProduct
Nominal DataProduct
North Star MetricProduct
NotionProduct
NudgesProduct

O

OdotypeBranding
Open Source IntelligenceProduct
OpenGLProduct
Opensource KnowledgeProduct
Operational ProcessesBranding
Ordinal DataProduct
OxymoronBranding

P

Paid AdvertisingMarketing
Pareto PrincipleProduct
Parkinson's LawProduct
ParonomasiaBranding
Patronymic NamingBranding
Patterns and IconographyBranding
Peak-End RuleProduct
PencilProduct
Perceived QualityBranding
Persona (Marketing Mix)Marketing
PersonificationBranding
Persuasive Design PatternsProduct
PhilanthropistProduct
Phonetic Symbolism by LetterBranding
PhonosymbolismBranding
PlayerProduct
Point of SaleMarketing
Points and LevelsProduct
POP and PackagingBranding
PragmaticsBranding
Predictive AnalyticsProduct
PreferenceBranding
Prescriptive AnalyticsProduct
PretotypeProduct
PriceMarketing
Primary Data CollectionProduct
Procedural DesignProduct
Process MapBranding
Product (Marketing Mix)Marketing
Product BuildingProduct
Product DesignProduct
Product DesignerProduct
Product EngineeringProduct
Product LifecycleProduct
Product ManagementProduct
Product ManagerProduct
Product Market FitProduct
Product MetricsProduct
Product RolesProduct
Product ToolsProduct
Project ManagementProduct
Project ManagerProduct
PromotionMarketing
PromptProduct
PrototypeProduct
Psychology of PersuasionMarketing

Q

Qualitative DataProduct
Quantitative DataProduct

R

Re-LabelProduct
React BitsProduct
React FlowProduct
ReciprocityMarketing
RecognitionBranding
RegistrabilityBranding
Retail Space and Visual MerchandisingBranding
Retention RateProduct
Rhetorical Figures of NamingBranding
RoadmapProduct
ROIMarketing
Role PlayProduct

T

TargetBranding
Text DataProduct
Text-to-SpeechProduct
Three.jsProduct
Toponymic NamingBranding
TransformersProduct
TrelloProduct
Try-OnProduct
Types of NamingBranding
Typographic StylesBranding
TypographyBranding

U

UIProduct
UI-UX DesignProduct
UI-UX Web and AppBranding
UrgencyMarketing
Usability TestingProduct
Use of SynecdocheBranding
User ResearchBranding
User StoryProduct
UXProduct
UX ResearchProduct

V

Value PropositionBranding
Verbal IdentityBranding
Viral MarketingMarketing
Virtual EconomyProduct
Virtual RealityProduct
Visual ContentProduct
Visual IdentityBranding
Visual ProgrammingProduct
Von Restorff EffectProduct
VUIProduct

W

Web 3.0Product
Web ScrapingProduct
WebGLProduct

X

XcodeProduct

Z

Zeigarnik EffectProduct

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Wiki.

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A

B

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