Definition
A series of successive steps a user follows to complete a target action (visit → view product → add to cart → checkout → purchase). Each step loses users; the funnel makes that narrowing explicit. Analyzing the Drop-off Rate of each step reveals where to optimize.
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Atracción
Das a conocer la marca y atraes tráfico. Métricas: alcance, impresiones, visitas, CTR.
Relationships
types-of / more specific
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Concepts linked to this one by a real relationship in the glossary. Hover over each one to see why it's related.