Definition
The systematic application of mechanics, dynamics and aesthetics native to games (points, levels, challenges, rewards) to non-game contexts with the aim of increasing user motivation, engagement and retention.
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Triunfador
Motivación: maestría
Achiever. Busca progresar y dominar. Mecánicas: retos, niveles, misiones, certificaciones.
Relationships
types-of / more specific
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